Google profile suspension guides

If your Google Business Profile has been suspended, this is the entire process we would run for a paying client, published in full and for free. Read it, follow it, and if it works you owe us nothing.

Start at the top. The reasons guide tells you which of the six triggers applies to you, and everything after that depends on knowing which one it is.

Why Google suspended your profile: the real reasons

Six policy triggers behind almost every suspension, and how to work out which one is yours before you file anything.

The evidence Google actually wants to see

Licensing, utility bills, signage, vehicle branding: what to send, what to leave out, and how to present it so a reviewer says yes.

How to write an appeal that gets read

Address the policy, state what changed, prove compliance. The structure, with a worked example you can adapt.

How long reinstatement takes, honestly

Realistic timelines, what makes them longer, what to do while you wait, and the signs your case needs escalating.

Seven mistakes that make a suspension worse

A brand-new listing, appeal after appeal, appealing before you have fixed the thing: the moves that turn a two-week problem into a two-month one.